Asset management company obligations require diligent governance, risk management and disclosure to protect unit holders and prevent conflicts. Mutual fund lite asset management companies must exercise due diligence in director appointments and daily operations, ensure investments comply with regulations and the trust deed, and obtain necessary exchange approvals. The CEO is accountable for regulatory compliance, risk management and ensuring fund managers act in unit holders' interests. Fund managers and dealers must follow the Code of Conduct and provide quarterly self certifications. Boards must ensure pre launch readiness, monitor broker concentration and related party transactions with trustee reporting and disclosures, maintain valuation norms and publish valuations, adopt whistle blower and investor protection mechanisms, and report annually on activity and absence of self dealing.