Fair disclosure of unpublished price sensitive information requires prompt, uniform dissemination and need-to-know handling, with a designated investor relations officer. The Schedule sets principles for fair disclosure of unpublished price sensitive information: prompt public disclosure of credible information affecting price discovery; uniform dissemination to avoid selective disclosure; prompt general dissemination following any selective or inadvertent disclosure; designation of a senior chief investor relations officer for dissemination; handling information on a need-to-know basis; ensuring analyst communications do not include unpublished price sensitive information; responding fairly to queries and regulatory requests to verify market rumours; and publishing transcripts or records of analyst and investor meetings to document disclosures.