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<h1>Definition of 'Promoter' Under Section 2(69) of Companies Act, 2013: Key Roles and Responsibilities Explained</h1> A 'promoter' under section 2(69) of the Companies Act, 2013, refers to a person who is named as such in a prospectus or identified in the company's annual return. It also includes individuals who have control over the company's affairs, whether directly or indirectly, as a shareholder, director, or otherwise. Additionally, a promoter can be someone whose advice or instructions the Board of Directors typically follows, excluding those acting solely in a professional capacity.