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<h1>OPPO Reno15 Series launches with immersive cinema reveal and hands-on pop-up experience timed to Pongal.</h1> OPPO launched the Reno15 Series in Tamil Nadu with Khushi Advertising and PVR INOX, staging a 3D anamorphic on-screen reveal followed by a physical in-auditorium unveiling for pre-booked customers. The campaign, timed to Pongal and a film release to increase footfall, included an 8x7 ft pop-up experience store, a 7x7 ft selfie setup and branded installations to showcase camera innovations like the Popout feature and enable hands-on engagement.