<h1>New EMS platform helps Indian brands track media carbon footprint, ESG/BRSR compliance, and sustainable advertising procurement in real time</h1> A private sustainability consultancy has launched in India as an end-to-end provider of integrated sustainability solutions for governments, corporates, and brands, emphasizing compliance, carbon management, ESG/BRSR reporting, and SDG-aligned strategies. The company introduced a patent-filed platform, EMS (Environment Media Solutions), described as India's first tech-driven system for measuring and managing sustainability performance in media and event activities across formats, including OOH, DOOH, print, digital, and experiential. EMS is positioned to support legal and regulatory compliance with evolving ESG and BRSR mandates, enhance transparency through real-time carbon analytics and standardized reporting, and facilitate sustainable procurement and circular-economy practices in advertising and events.