<h1>Foreign sports platform and national broadcaster to launch homegrown multi-season India-focused wrestling entertainment series with 40-week cycle</h1> A foreign sports-entertainment platform and a national public broadcaster have announced development of a long-form, India-focused sports entertainment property emphasizing local cultural themes and wrestling, following months of market research and stakeholder consultations. They reviewed and ultimately rejected a proposal from an Australian-origin content provider as incompatible with the stated Bharat-first strategy. The partners plan a homegrown, multi-season rollout with outreach across urban, semi-urban and rural areas and a proposed 40-week programming cycle, framing the initiative as an effort to realign content with domestic viewer preferences; a press-release disclaimer notes no editorial responsibility by the news distributor.