<h1>Legal issues for fashion retailer's Autumn-Winter 2025 launch: advertising, influencer marketing, giveaways, IP and distribution contracts</h1> A fashion retailer launched its Autumn-Winter 2025 collection at a flagship store event featuring celebrity appearances, DJs and promotional giveaways; the collection is marketed as available nationwide through company stores, the brand's website and a third-party e-commerce platform. Relevant legal considerations include compliance with advertising and influencer-marketing rules, sweepstakes and consumer-protection laws governing promotional giveaways, intellectual-property protections for design elements and graphics, and the contractual terms governing distribution and online retail partnerships. The release was distributed as a press statement under an arrangement with a news partner, with the news agency disclaiming editorial responsibility.