<h1>University management school launches MSME Experiential Learning Lab to mentor micro, small and medium enterprises with live projects</h1> A university's school of management, in collaboration with a regional management schools association, launched an MSME Experiential Learning Lab to support micro, small and medium enterprises nationwide through hands-on mentorship, live projects and innovation-driven training. The Lab will act as a problem-solving hub addressing digital transformation, sustainability, sales and rural enterprise growth, and promotes academia-industry partnerships to foster practical solutions and workforce readiness. A launch event included a keynote outlining a future vision for MSMEs and a panel on how MBA programs and industry can collaborate to drive innovation, aiming to bridge academic knowledge with practical application.