<h1>Developer outlines IT-driven housing demand, FSI gains, digital tools and risks of fragmented land; investors advised short- vs long-term strategies</h1> A real estate developer presented Hyderabad as a high-growth market driven by IT-led job creation, infrastructure upgrades, rising dual-income households and favorable Floor Space Index (FSI) policy, arguing these factors support strong demand, absorption of new housing supply and affordability. The speaker described use of digital tools, data-driven customer research and service integration to improve delivery predictability and product-market fit. Legal and operational risks highlighted include fragmented land supply and the necessity of acquiring clear, litigation-free land; investors were advised to match strategies to horizons, with flipping for short-term gains and land for long-term wealth.