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of <h1>VC-backed digital-first jewellery firm to list tomorrow at estimated $850-900M valuation, founded 2011, pioneered 3D try-ons</h1> A VC-backed digital-first jewellery company will list on the public market tomorrow at an estimated valuation of USD 850-900 million. The venture firm was the company's first institutional investor, seeding it in 2011 at a USD 10 million valuation and later participating in Series B-E rounds as the business scaled. The company, founded in 2011, pioneered high-fidelity 3D rendering, home try-ons and an omnichannel tech model, and established a large manufacturing hub in Jaipur to control quality and speed. The IPO is presented as a milestone for India's consumer internet sector.
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