<h1>Mall launches massive 31-foot vertical LED screen offering immersive advertising with advanced 3D technology</h1> An advertising company partnered with a major mall to launch a large vertical digital screen called VERTIQ in the mall's atrium. The 10.5 ft Ã&#151; 31.5 ft display features high-resolution LED technology and supports advanced content formats including 3D and anamorphic visuals. Positioned across multiple floors, the screen offers 10-second advertising slots on 2-minute loops to maximize brand exposure. The installation serves the mall's monthly footfall of approximately 900,000 visitors and is located among over 220 stores and dining venues. Company executives emphasized the screen's role in enhancing retail experiences through immersive digital storytelling and innovative out-of-home advertising solutions. The partnership represents a significant advancement in vertical-format digital advertising within retail environments.