Chennai, Jul 19 (PTI) A new website, 'Super Chennai', supported by real estate body CREDAI and various entrepreneurs, has been launched here with the aim of positioning the city as a global frontrunner. The website will offer real-time updates and comprehensive information about the city.

This initiative follows the unveiling of the 'Super Chennai' logo earlier this year by Tamil Nadu Chief Minister M K Stalin at CREDAI's annual exposition, FAIRPRO 2025.

The launch of the website is a significant step in the "digital first" vision, creating a participatory platform designed to showcase Chennai not just as a metropolitan area, but as a future-ready global city, a release on said on Saturday.

Super Chennai brings together community voices, real-time city updates, and cultural narratives into one unified digital space. The initiative is backed by CREDAI Chennai and has been developed with inputs from technologists, entrepreneurs and artists among others, it said.

Commenting on the launch, CREDAI Chennai chapter President A Mohamed Ali said, "Chennai has always been a city of builders - of homes, institutions, and futures. Super Chennai is the digital layer of that some spirit. It reflects what we stand for as a city: pride, progress and participation." To build on this momentum, the Super Chennai team would embark on a national campaign in order to showcase Chennai as one of India's most vibrant destinations.

Through a mix of digital outreach, media partnerships, and on-ground activations, the campaign would highlight the city's unique blend of cultural richness, economic opportunity and future-ready spirit, he said.

At the launch of the website, Super Chennai Managing Director Ranjeeth D Rathod said, "This is not just a website or a tech platform. It is a tribute to our city - its spirit, struggles and extraordinary potential. Super Chennai is where every resident can find themselves and feel proud of belonging here." Silicon Valley-based technology company Pointcast has partnered with Super Chennai initiative, which would provide real-time updates on the mobile for everything an individual needs to know.

Commemorating the launch of the Super Chennai website, noted entrepreneur and Co-Founder of Naturals Salon C K Kumaravel was honoured with the 'Icon of the Month' award for his outstanding contribution to women's entrepreneurship and for promoting inclusive growth.

With a focus on community driven content, hyperlocal relevance and civic pride, Super Chennai is designed to grow with the city. PTI VIJ ROH

City branding through a participatory digital platform delivering real-time updates and hyperlocal civic engagement. A city-focused digital platform has been launched to position Chennai as a globally recognised, future-ready urban centre by consolidating real-time information, community content and cultural narratives. Backed by a real estate industry body and private entrepreneurs and developed with technologists and artists, the initiative offers real-time mobile updates, hyperlocal content, media partnerships and on-ground activations to promote civic pride and economic opportunity.