<h1>Management institute launches School of Applied Creativity combining imagination storytelling media and artificial intelligence</h1> An Ahmedabad-based management institute announced the launch of its School of Applied Creativity, focusing on future skills combining imagination, storytelling, media, and artificial intelligence. The school will offer two flagship programs starting July 2026, initially accommodating 80-100 students. The institute plans to introduce online masterclasses in coming years to reach students globally. The initiative addresses the emerging need-supply gap for AI-trained professionals in India by combining creativity with new technologies. An Oscar-nominated filmmaker will serve as chief mentor for the faculty. The chairperson emphasized the institute's history of early adoption of digital technologies and design thinking in business education, positioning imagination as strategic currency for future creative leaders.