<h1>CleverTap Acquires Rehook.ai to Integrate Promotions Automation with Customer Engagement Platform</h1> CleverTap has acquired rehook.ai, a Y Combinator-backed startup specializing in promotions automation. The acquisition integrates rehook.ai's promotions engine with CleverTap's engagement platform, creating a unified system for analytics, engagement, and promotions. This merger enables businesses to better manage coupons, discounts, loyalty programs, and referral initiatives while enhancing AI-driven campaigns. The combined technology allows for real-time promotional data and behavior-triggered offers across industries including gaming, retail, and financial services. The acquisition furthers CleverTap's evolution from an engagement tool to a comprehensive customer retention ecosystem that combines data, insights, and incentives.