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<h1>Metro Brands Launches Footwear Recycling Campaign, Aiming to Process One Shoe per Sale by FY 2024-25</h1> Metro Brands Limited, a major Indian footwear retailer, has launched a campaign to promote sustainability through footwear recycling. The initiative aims to tackle environmental issues caused by discarded shoes, encouraging recycling to prevent waste. With the slogan 'Your shoes won't last forever, but neither will the world we walk on if we don't care,' the campaign highlights the need for individual and collective action. Metro Brands' eco-friendly project aims to process one shoe for every shoe sold by FY 2024-25. The campaign features a story of a young boy recycling his shoes, emphasizing small actions' significant impact. Metro Brands has shown steady progress in reducing its environmental footprint, processing millions of shoes over the past years. The company plans to expand its recycling program, aligning business goals with sustainability efforts.