<h1>Goyal Salt Launches Digital Campaign with Karisma Kapoor to Boost Brand in Tier 1-6 Cities Across India.</h1> Goyal Salt Limited is enhancing its brand presence across Tier 1 to 6 cities in India, focusing on digital media and leveraging actress Karisma Kapoor as its brand ambassador. The company aims to boost consumer engagement and market growth through a robust marketing campaign. Goyal Salt's largest consumer base is in North India, with significant presence in other regions like Maharashtra and Gujarat. The brand's digital campaign, 'Ek Chutki Swad aur Sehat Ki,' seeks to connect with audiences by emphasizing taste and health benefits. Marketing expenditure is projected to be 2.5% of sales from FY26 onwards.