Consequent upon issuance of Request for Proposal to conduct a Market Study on Artificial Intelligence (AI) and Competition in April this year, the Competition Commission of India (CCI) has completed the process for selecting an agency for the same and accordingly, Management Development Institute Society (MDIS) has been engaged to conduct the Market Study. In this regard, an Agreement between CCI and MDIS was signed on 09.09.2024.

The objectives of the Study are the following:

1. To understand certain key AI systems and markets/ecosystems thereof, including AI actors/stakeholders, essential inputs/resources, value chains, market structures and parameters of competition;
2. To examine the emerging and potential competition issues in these markets/ecosystems, if any;
3. To study the scope and nature of AI applications/use cases, and assess associated opportunities, risks and ramifications from a competition standpoint;
4. To understand the existing and evolving regulatory/legal frameworks governing AI systems and applications in India and other major jurisdictions;
5. To reach out to all relevant stakeholders for a holistic understanding of the issues at the intersection of AI and competition;
6. To understand trends and patterns of AI and to ascertain enforcement and advocacy priorities of the Commission with respect to AI and its application in markets.

ABOUT CCI

The (CCI) is a statutory authority established under the Competition Act, 2002 (‘Act). Section 18 of the Act casts a duty on the Commission to eliminate practices having adverse effect on competition, promote and sustain competition, protect the interests of consumers and ensure freedom of trade carried on by other participants, in markets in India.

AI and competition study to identify market structures and emerging competition issues, informing Commission priorities. Engagement of Management Development Institute Society to perform a market study on AI and competition to map AI systems, actors, inputs, value chains and market structures; identify emerging competition issues; assess AI applications, risks and competition ramifications; review regulatory frameworks domestically and internationally; and consult stakeholders to inform the Commission's enforcement and advocacy priorities under its statutory mandate to address practices adversely affecting competition.