<h1>QCI and FSSAI Launch Scheme to Certify Food Establishments on Hygiene Standards with Smileys for Consumer Awareness.</h1> The Quality Council of India (QCI), in collaboration with the Food Safety and Standards Authority of India (FSSAI), has launched a scheme to approve Hygiene Rating Audit Agencies. This initiative aims to enhance hygiene standards in food businesses by certifying them based on hygiene and safety conditions. The ratings, displayed as smileys, help consumers make informed choices. The scheme targets food service establishments, including restaurants and bakeries. It encourages food businesses to improve hygiene standards and aims to boost consumer confidence and demand. The initiative is particularly relevant amid heightened hygiene awareness due to the pandemic.