INDUS FOOD-II with the theme of ‘World Food Supermarket’ will be held on 14th and 15th January, 2019, at India Expo Mart, Greater Noida. The event is aimed at promoting India as a strong and reliable exporter of food and beverage products to the world. INDUS FOOD 2019 will promote value addition to India’s agriculture exports and integrate Indian farmers and agricultural products with global value chains.

Briefing the media in New Delhi today, Minister for Commerce & Industry and Civil Aviation, Suresh Prabhu said that the INDUS FOOD-II being held this year will be much bigger with bigger volumes of business. With more than 700 buyers from 70 countries visiting INDUS FOOD-II and more than 500 food suppliers, the event will lead to greater interaction of Indian exporters with global customers leading to enhanced product development and better price realization in international markets. The Minister further said that the mega food event will bring business opportunities to the doorstep of Indian producers and manufacturers and help small exporters, who cannot afford participation in overseas fairs, to have a direct interface with foreign buyers who visit India for this show.

INDUS FOOD is a global platform where top exporters from Food and Beverage Industry of India will be participating and buyers from across the world have been invited. After the success of the first edition of INDUS FOOD in 2018, Trade Promotion Council of India (TPCI) has scaled up the Reverse Buyers-Sellers Meet (RBSM) with the financial assistance under Market Access Initiative (MAI) scheme of Department of Commerce.

The event is divided into 15 product display zones viz. sweets & confectionary, dairy, dry fruits, fruits & vegetables, Indian ethnic food & snacks, meat poultry & seafood, non-alcoholic beverages, oil & oil seeds, organic & health food, pulses grain and sugar, spices, tea & coffee, wine & alcoholic beverages, consumer food, and ingredients and fragrances & extracts.

INDUS FOOD is a platform of its kind exclusively devoted to enhancing Indian exports in F&B sector. It enables B2B engagements of buyers and suppliers, after careful business matchmaking, which takes care of precise business requirements of each participant, and enables him to pick and choose whom to meet.

It has been the constant endeavour of Department of Commerce to link food producers, exporters with the external market. The recently announced Agriculture Export Policy by Ministry of Commerce and Industry has the vision to harness the export potential of Indian agriculture, through suitable policy instruments, to make India global power in agriculture and raise farmers’ income.

Export promotion through market access support enables direct B2B engagement between international buyers and domestic food suppliers. INDUS FOOD 2019 is a government-supported export promotion platform that scales up a Reverse Buyers Sellers Meet (RBSM) run by the Trade Promotion Council of India with financial support under the Market Access Initiative (MAI) scheme, enabling targeted B2B matchmaking and direct engagement between international buyers and Indian food and beverage suppliers to promote value addition, better price realization, and integration into global value chains.