The Cell for IPR Promotion and Management (CIPAM), Department of Industrial Policy and Promotion (DIPP), in collaboration with ASSOCHAM and ERICSSON India, has launched a one of its kind Intellectual Property (IP) Competition ‘IPrism’ for college and university students.

This competition invites students to submit films on piracy & counterfeiting under two categories of 30 and 60 seconds. Another category in the competition is for a mobile gaming app on IP. The last date for receiving entries is 31^st March, 2018. Cash prizes worth INR 4 lacs will be given to the winning teams along with mementos, certificates and recognition on the official CIPAM website (www.cipam.gov.in). The competition aims to foster a culture of innovation and creativity in the younger generation. It will provide young creators a unique opportunity to see their creations recognized on a national platform.

Counterfeiting and Piracy cause significant loss to the industry and pose serious safety threats to the consumers. Generating awareness can help in tackling such crimes since limited knowledge about their adverse social and economic impact leads to circulation and consumption of pirated content and fake goods.

You may visit www.iprism.co.in or follow CIPAM on Twitter at @CIPAM_India or Facebook at CIPAM India for complete details and regular updates on the competition.

As it may be recalled, the National IPR Policy was adopted on 12^th May, 2016 to create a vibrant IP ecosystem in the country. Creating IPR Awareness through outreach and promotional activities is the first and foremost objective of the Policy. CIPAM, a professional body under DIPP, has been actively involved in many activities including a nation-wide IPR awareness campaign.

Intellectual property awareness mobilises students via national IP competition inviting short films and mobile-app entries for awareness. A national IP competition, IPrism, organised by CIPAM DIPP with partners invites students to submit 30 and 60 second films on piracy and counterfeiting and a mobile gaming app on IP; winners receive cash prizes, mementos, certificates and recognition on CIPAM platforms to promote innovation and public awareness of the harms of piracy and counterfeiting under the National IPR Policy outreach objective.