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of India's fast-growing pet food market, projected from USD 720 million in 2024 to USD 2 billion by 2035 with pet population set to exceed 100 million, faces regulatory gaps from frameworks not tailored to pet nutrition. A policy paper and industry discussions urge harmonized, science-based regulation: reclassify pet food taxation away from current 18% GST toward essential nutrition rates; adopt enforceable national standards; create a single-window compliance system; expand accredited testing and uniform labelling across offline and online channels; and boost awareness and supply-chain readiness to increase manufactured pet food penetration, ensure product safety, and support domestic manufacturing and exports.
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