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<h1>Advertisement code for investment advisers and research analysts: mandatory disclosures and prohibitions to ensure truthful, non-misleading communications.</h1> SEBI prescribes an advertisement code for Investment Advisers and Research Analysts requiring identification details, accurate unambiguous disclosures, inclusion of a prescribed standard warning in legible font, provision of website hyperlinks for short-form media, and a prohibition on false, misleading, comparative or guaranteed-return claims; prior supervisory-body approval, suspension-based advertising bans, and five-year retention of advertisement copies are mandated.