2024 (9) TMI 648

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....0/2019, ITA 697/2019, ITA 698/2019, ITA 705/2019, ITA 706/2019, ITA 715/2019, ITA 718/2019, ITA 723/2019, ITA 752/2019, ITA 152/2023, ITA 342/2023, ITA 184/2023, ITA 496/2023, - -<br>Income Tax<br>HON....

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....els to address submissions on the question of Advertisement, Marketing and Promotion ["AMP"]. 2. However and upon going through the order of Income Tax Appellate Tribunal and insofar as it deals with....