TV Show Anchoring: Is It a Taxable Promotional Activity Under Business Auxiliary Services (BAS)? Show Cause Notice Crucial.

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....Business Auxiliary Services - Whether anchoring in TV show was a promotional activity for the promotion of service which the TV channel provided so as to make the service taxable under BAS? - if the show cause notice has not called upon the appellant to submit any reply on this aspect of the demand, the said demand could not have been confirmed. - AT....