<h1>Real estate group diversifies into Rajasthan wine and whisky estates, blending luxury hospitality with regional identity branding</h1> A director of business development at a longstanding Gujarat real estate group is expanding into hospitality and alcohol-based experiential ventures in Rajasthan. The new Barmer Wines and Gogunda Whisky estate near Madarda village, Udaipur, is structured as a strategic diversification aligned with the group's design-centric philosophy. The project contemplates luxury villas, curated stays, and regionally rooted branding, with initial wine sourced from Nashik and future on-site vineyards and whisky production planned. Legally relevant aspects include cross-industry expansion, brand and label development, regional identity claims, and compliance implications for alcohol production, hospitality operations, and experiential tourism services.