The Competition Commission of India has approved the Proposed Merger of Girnar Finserv Private Limited; Girnar Insurance Brokers Private Limited; D2C Consulting Services Private Limited; RB Info Services Private Limited into Artivatic Data Labs Private Limited.

Girnar Finserv Private Limited (Girnar Finserv) is a private limited company and is controlled by Girnar Software Private Limited (GSPL). It offers marketing communication services in India.

Girnar Insurance Brokers Private Limited (Girnar Insurance) is a private limited company and also controlled by GSPL. It is involved in the distribution of various insurance products in India through its platform, Insurance Dekho. Insurance Dekho holds a composite broking license from the Insurance Regulatory and Development Authority of India (IRDAI).

Girnar Software Private Limited (GSPL) is a private limited company. GSPL and its affiliates own and operate various platforms including, Car Dekho, Bike Dekho, Tractor Dekho, Truck Dekho, Bicycle Dekho, Bus Dekho, and Battery Dekho, Rupyy, Car Dekho Auctions, Power Drift, Zig Wheels, Revv, College Dekho, Crack-Ed etc.

D2C Insurance Broking Private Limited (D2C Insurance) is engaged in providing insurance brokerage services through online and offline channels and holds a license to act as a Direct Broker (Life & General Insurance) issued by IRDAI in accordance with IRDAI Broker Regulations.

D2C Consulting Services Private Limited (D2C Consulting) is engaged in marketing and management consulting services.

RB Info Services Private Limited (RB Info) is active in the sale of wellness products and acts as a direct selling agent for loans and credit cards. D2C Consulting, D2C Insurance and RB Info operate the Renew Buy platform, which simplifies insurance and financial products and makes them accessible for customers through its digitally enabled advisors.

Artivatic Data Labs Private Limited (Artivatic) provides insurance related IT services such as API based and SaaS solutions for underwriting and claim assistance.

The proposed combination envisages that Girnar Finserv, Girnar Insurance, D2C Consulting and RB Info will merge into and ultimately be housed in Artivatic, pursuant to the Merger Framework Agreement executed on 12^th May 2025 (MFA) (Proposed Combination).

Detailed order of the Commission will follow.

Merger approval for consolidation of Girnar group entities into Artivatic encompassing IRDAI regulated insurance broking and tech services. Approval was given for a merger combining Girnar Finserv, Girnar Insurance, D2C Consulting and RB Info into Artivatic Data Labs under a Merger Framework Agreement executed in May 2025, consolidating Girnar group marketing, insurance distribution and D2C platforms into Artivatic's insurance technology and SaaS offerings; Girnar Insurance and D2C entities operate under IRDAI licences and the detailed competition order will follow.