<h1>Legal risks of hospital press release on novel V-NOTES treatment: consent, risk disclosure, advertising claims, device approvals, patient privacy</h1> A hospital press release describes use of a novel V-NOTES vaginal endoscopic technique to treat a chronic tubal ectopic pregnancy with favorable outcome. Legally relevant issues include ensuring informed consent for a relatively new procedure, accurate disclosure of risks and alternatives, and documentation of patient selection and postoperative course. Claims that outcomes are 'superior' to laparoscopy may trigger advertising and consumer protection scrutiny if not evidence-based. Regulatory compliance, surgeon training credentials, device approvals, and patient confidentiality in publicity are additional legal considerations to mitigate liability and regulatory exposure.