Just a moment...
Press 'Enter' to add multiple search terms. Rules for Better Search
No Folders have been created
Are you sure you want to delete "My most important" ?
NOTE:
Don't have an account? Register Here
<h1>OTC pain-relief brand named official team partner with Pro Kabaddi franchise, enabling on- and off-field promotion under sponsorship rules</h1> An OTC healthcare company entered a season-long commercial partnership with a Pro Kabaddi League franchise designating one of its pain-relief products as the team's official pain relief partner to support its sports-led marketing and brand visibility objectives; the agreement leverages event branding and player association for consumer reach and aligns with the company's stated CSR and sports-support initiatives. The partnership positions the product for on- and off-field promotion amid a cited expanding Indian health and wellness market, creating potential obligations and promotional rights subject to the parties' contractual terms and applicable advertising and sports sponsorship regulations.