<h1>Clothing company expands youth-focused Yuwa Series across Southern India with premium innerwear collection</h1> A clothing company launched its youth-focused Yuwa Series in Southern India following successful introduction of another product line in Kerala. The series targets young, style-conscious consumers with five innerwear product lines including a new printed long trunk range. The collection features modern cuts, expressive designs, and premium fabrics under the tagline 'Confidence Starts with Comfort.' Company executives emphasized the strategic move toward premiumization and connecting with India's expressive younger generation. The launch represents part of the company's broader expansion strategy in the southern market, building on its five-decade legacy in the innerwear industry.