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of <h1>Government E-Marketplace Revolutionizes Public Insurance Procurement, Covering 13 Million Individuals Through Direct Digital Platform</h1> GeM, India's public procurement e-marketplace, achieved significant milestones in fiscal year 2024-25 by facilitating insurance coverage for over 1.3 crore individuals through health, life, and personal accident policies. Introduced in January 2022, the platform enables government organizations to procure insurance services directly from IRDAI-approved providers, ensuring transparency, efficiency, and cost-effectiveness. The platform offers diverse insurance categories and has successfully streamlined procurement processes without intermediaries.
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