<h1>Vodafone Idea partners with West Bengal to boost MSME digital transformation through tools, training, and webinars for rural artisans.</h1> Telecom company Vodafone Idea (Vi) has signed a memorandum of understanding with the West Bengal State Export Promotion Society to enhance the digital transformation of micro, small, and medium enterprises (MSMEs) in West Bengal. This initiative aims to strengthen the state's MSME sector, which employs over one crore individuals. Vi will offer localized digital tools, training modules in Bengali, and host webinars to promote tech adoption. The partnership focuses on empowering rural artisans and women entrepreneurs, contributing to India's GDP and facilitating access to global markets, aligning with the state government's mission for inclusive growth.