<h1>India's ONDC Initiative Boosts MSMEs with Open Network, Reduces Costs, and Expands Market Access Nationwide.</h1> The Open Network for Digital Commerce (ONDC) initiative, launched by India's Ministry of Commerce, aims to democratize digital commerce by providing an open network independent of specific platforms. It empowers small businesses, particularly MSMEs, by offering a level playing field, reducing costs, and increasing market access. ONDC uses open protocols to facilitate interactions between buyers and sellers, promoting inclusivity and innovation. The initiative collaborates with various government departments to enhance its reach and effectiveness. It has achieved significant milestones, including pilot programs, wide geographical coverage, and recognition through multiple awards, reflecting its transformative impact on India's digital commerce ecosystem.