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<h1>Fortis Hospitals Mumbai Launches 'FirstCallFortis' Campaign for Enhanced Emergency Preparedness and Quick Medical Access by 2025.</h1> Fortis Hospitals Mumbai has launched the 'FirstCallFortis' campaign, a pioneering initiative using CGI-based digital engagement to promote emergency preparedness. The campaign emphasizes the importance of quick access to medical care during emergencies by highlighting the emergency helpline number 022-4111 4111. It utilizes diverse platforms, including digital ads, social media, and community events, to ensure widespread awareness among Mumbai residents. The initiative aims to reinforce Fortis' reputation as a leading trauma care network and to instill trust by making emergency services easily accessible. The campaign targets reaching over 10 lakh households by World Health Day 2025.