<h1>DFS Launches Swachhata Hi Seva 2024: Nationwide Cleanliness Drive Engages 86,000 Financial Branches in Sanitation Efforts.</h1> The Department of Financial Services (DFS) has launched the Swachhata Hi Seva 2024 campaign to promote cleanliness and sanitation. Over 120 DFS organizations and more than 86,000 branches of financial institutions are expected to participate. The campaign, part of the Swachh Bharat Mission, includes activities like transforming garbage dumps, plantation drives, and outreach programs for Safai Mitras. Events are planned nationwide from September 17 to October 2, 2024, and will be mapped on the Swachhta Hi Seva portal for public participation. The campaign emphasizes waste segregation, recycling, and financial literacy through exhibitions and Nukkad Natak performances.