General public utility status can extend to trade-promotion bodies where charitable purpose predominates over incidental member benefit.

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....Trade-promotion bodies may qualify as institutions advancing an object of general public utility where their dominant purpose is charitable. Activities such as organising events, sharing knowledge, educating members, encouraging the trade and representing industry interests can benefit both members and the public; incidental member benefit does not by itself negate charitable character. The material also explains that registration under section 12AA requires documents demonstrating the creation and existence of the institution, but does not necessarily require a registered trust deed or prior registration with a Charity Commissioner. Registration scrutiny focuses on the institution's objects and the genuineness of its activities.....