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<h1>RBI Amends Foreign Exchange Rules: 100% FDI in B2B and Marketplace E-commerce Allowed; Inventory Models Excluded.</h1> The notification by the Reserve Bank of India introduces amendments to the Foreign Exchange Management Regulations concerning securities transfer by persons outside India. It defines key terms related to e-commerce, distinguishing between inventory and marketplace models. The amendments allow 100% Foreign Direct Investment (FDI) in Business to Business (B2B) e-commerce and marketplace models under the automatic route, with specific conditions. These include restrictions on inventory ownership, sales concentration limits, and seller responsibilities for product delivery and customer satisfaction. FDI is not permitted in inventory-based e-commerce models. The amendments aim to regulate and facilitate foreign investment in India's e-commerce sector.