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<h1>Paid AI post-call analytics transcribing 100% interactions raises PII, consent, DPIA and cross-border transfer obligations under GDPR Articles 6,32,35</h1> A cloud communications provider launched a paid AI post-call analytics module that transcribes and analyzes 100% of recorded interactions to surface sentiment, compliance flags, agent performance scores, and churn signals. Legally salient points include processing of personal data (PII), configurable redaction and retention controls, and role-based access-raising obligations under applicable data-protection and sectoral rules (consent, lawful basis, DPIA, cross-border transfer safeguards). Contracts should address data-controller/processor roles, security, audit rights, liability for model errors, and remediation for compliance failures. Human-in-the-loop features and explainability aid governance, but firms must validate accuracy, document oversight, and update policies to mitigate regulatory and contractual risk.