October 22, 2008
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Export diversification: government strategy broadens market access through focus-country programmes and trade agreements.
India's trade policy advances export diversification via a focus-product and focus-country approach promoting Brand India, supported by region-specific programmes for Latin America, Africa and the CIS, business-to-business promotion, international exhibitions, economic diplomacy, and trade instruments such as bilateral forums, joint commissions, Comprehensive Economic Cooperation Agreements, and regional and preferential trade arrangements to expand market access and reduce reliance on dollar-dominated markets.