October 26, 2021
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Non profit governance for a digital commerce network to build infrastructure, enforce conduct rules and enable SME participation.
A private sector led non profit company will be set up to develop and govern ONDC, adopting a start up mindset for population scale deployment while removing profit maximisation incentives to ensure ethical conduct. The entity will build enabling technology, operate foundational digital infrastructure and a common registry, certify participants and agencies, provide grievance redressal, run reference applications for market activation, and supply SME integration tools. It will establish and enforce a code of conduct and network rules based on consumer protection, fair trade and regulatory conformity, and implement trust building and dispute resolution mechanisms.