<h1>Fanta Dominates Indian Soft Drink Market with 50% Share, Leveraging Youth-Focused Digital Marketing and Cultural Relevance</h1> Coca-Cola's Fanta has achieved a dominant 50% market share in the orange-flavored carbonated soft drink category in India. The brand has experienced strong double-digit growth over five years, connecting with young consumers through cultural relevance and digital marketing strategies. Available in nearly 2 million retail outlets, Fanta has successfully positioned itself as a fun, youth-oriented beverage that resonates with contemporary consumer preferences.