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Advertisement and promotion expenses are deductible u/s 37(1) if adequately compensated by the associated enterprise.

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Full Text of the Document

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....Advertisement expenditure - one of the functions to be performed was to incur the advertisement and promotion expenditure, then the expenditure incurred for the said purpose should be allowed u/s37(1) - However, adequate compensation/price should be paid for the same by the associated enterprise - HC....

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