<h1>Bata India launches Victoria Ballerina campaign with Sanjana Sanghi, emphasising trademarked silhouette, engineered comfort, and wide retail availability.</h1> Bata India launched the 'Make Your Way' campaign with Sanjana Sanghi to promote the Victoria Ballerina range, noting Bata's trademark ownership of 'Ballerinas' and describing engineered comfort features such as enhanced arch support, cushioned soles and breathable uppers. The collection is priced from Rs. 899 and is available through Bata stores, the Bata app and major e commerce platforms, supported by an integrated multi channel marketing program including digital, social, influencer, in store, PR, traditional media and OOH placements.