<h1>Apparel brand hires global celebrity as ambassador for women's denim line, raising issues on scope, exclusivity, and image rights</h1> An apparel company announced a global brand ambassador agreement with a major film and fashion celebrity to promote its women's denim portfolio and new relaxed fits; the press release emphasizes marketing and product-direction objectives rather than contractual specifics. Key legal points likely include scope and territory of the endorsement, duration, compensation and performance obligations, exclusivity and non-compete terms, licensing of trademarks and image rights, approval and use of creative materials, compliance with advertising and disclosure laws, and termination and indemnity provisions; no disputes or regulatory actions are disclosed.