<h1>E-commerce surge for healthier, premium and ready-to-eat foods raises consumer protection, food safety, labeling and competition concerns ahead of festival</h1> An e-commerce company reported strong consumer demand in Jaipur for healthier, convenient food options and premium products across categories including electronics, fashion, home goods and groceries ahead of a major sales festival. The company stated significant growth in ready-to-eat meals, muesli, premium fruits and teas, and increased uptake of everyday essentials through its grocery division. Legally relevant considerations include potential consumer protection and food safety compliance for perishable and ready-to-eat items, advertising and labeling accuracy, and competition implications arising from rapid market concentration during promotional events.