<h1>Levi's Launches 'Easy in Levi's' Campaign with Iconic Ambassador to Promote Relaxed Denim Styles in India</h1> Levi's has launched the 'Easy in Levi's' campaign featuring a global brand ambassador, a renowned music and fashion icon, to promote relaxed and loose-fit denim styles. This initiative highlights the brand's commitment to merging denim heritage with modern style in India. The campaign introduces new fits like the 555TM Relaxed Straight, 568TM Loose Straight, and 578TM Baggy, emphasizing comfort and self-expression. The ambassador's involvement underscores the cultural impact and trend-setting influence, showcasing the effortless style and versatility of Levi's Loose Fits, now available in stores and online in India.