<h1>Digital pilgrimage support improves pilgrim connectivity and device care through mobile repairs, loaner phones and tourism collaboration.</h1> HMD operates a mobile care camp at the Maha Kumbh offering diagnosis and repairs for HMD smartphones and feature phones, a one-year replacement guarantee for eligible feature phones, and a loaner phone program during repairs. The company established branded touchpoints and retail support centers across the event grounds and introduced a real-time local travel information feature in collaboration with a third party, while partnering with tourism authorities to promote domestic tourism via integrated digital and on-ground campaigns.