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<h1>UP Showcases 'One District One Product' at Maha Kumbh to Boost Artisan Opportunities and Promote 'Vocal for Local' Mission.</h1> The Uttar Pradesh government is showcasing its 'One District One Product' (ODOP) scheme at the Maha Kumbh in Prayagraj to boost economic opportunities for local artisans. The exhibition, covering 6,000 square meters, features GI-certified products like Gorakhpur's terracotta and Kashi's Banarasi sarees, projecting a turnover of Rs 35 crore. The event promotes UP's cultural heritage globally and supports the 'Vocal for Local' mission. The initiative aims to enhance market exposure for artisans and secure GI tags for more products, positioning UP as a craftsmanship hub. The exhibition also includes pavilions from other states, fostering cultural exchange.