<h1>Jammu & Kashmir Hosts Mega Buyer-Seller Meet Under One District One Product Initiative, Secures INR 1.2 Crore in Intent.</h1> A mega buyer-seller meet was held in Jammu & Kashmir under the One District One Product initiative by the Department for Promotion of Industry and Internal Trade, aiming to promote sustainable trade and market linkages. The event featured national and international brands and showcased local products like Kashmiri saffron and organic vegetables. It facilitated discussions and resulted in Letters of Intent worth INR 1.2 crores. The initiative aligns with Aatmanirbhar Bharat, focusing on increasing farmers' income by promoting district-specific products. An e-commerce session was also conducted to aid local sellers in expanding online sales.