<h1>E-SANTA Platform Launches to Boost Aqua Farmers' Income and Trade Efficiency with Secure, Cashless Transactions.</h1> An electronic marketplace, e-SANTA, has been launched to connect aqua farmers with buyers, aiming to enhance income, self-reliance, and quality levels for farmers while improving traceability in international trade. This platform, inaugurated by a government official, is designed to reduce risks, increase income, and streamline processes by eliminating middlemen and providing a cashless, contactless, and paperless trading environment. e-SANTA, supported by the National Centre for Sustainable Aquaculture, allows farmers to list products and set prices, while buyers specify requirements. The platform facilitates secure transactions with NaCSA acting as an escrow agent, ensuring transparency and efficiency in the trade process.