GS1 India, a standards organization set up by the Ministry of Commerce & Industry, signed a Memorandum of Understanding (MoU) with Government e-Marketplace (GeM).  This will enable GeM’s buyers and vendors toaccess rich, accurate and standardized information on attributes of thousands of products across categories, empowering them to make more informed decisions.

The agreement was signed by Additional CEO, GeM,K Suresh Kumarand CEO, GS1 India, Ravi Mathur. CEO, GeM, Radha Chauhan, and senior officials from GeM and GS1 India were present on this occasion.

GeM will access product data from GS1 India’s DataKart, the National repository of information on attributes of millions of retail products in the country. The categories get populated directly by manufacturers and brand owners. Every data will undergo validity checks based on globally accepted GS1 standards prior to being published for access by buyers.

 

Memorandum of Understanding enables standardized product data sharing to empower informed buyer and vendor decisions. A Memorandum of Understanding between GeM and GS1 India enables GeM to access standardized product attribute information from GS1 India's DataKart, populated by manufacturers and brand owners, with all entries subject to validity checks under GS1 standards before publication for use by buyers and vendors.